Michel Avital
Michel Avital is an associate professor of Information Management at the Amsterdam Business School, University of Amsterdam, The Netherlands. For Michel, open design “signifies open-access digital blueprints that can be adapted at will to meet situational requirements, and can subsequently be used by consumers to fabricate products on demand by commercial, off-the-shelf production methods. The open design model diminishes the traditional vertical value chain that is formed by designer-manufacturer-distributor-consumer relationships and offers an alternative, open web of direct links between designers and consumers. The resulting short-spanned, transient and non-hierarchical relationships forge dynamic and flexible arrays of design blueprints that are not only user-centred but also user-driven.”
Michel Avital contents in Open Design Now:
THE GENERATIVE BEDROCK OF OPEN DESIGN / MICHEL AVITAL
A shift in communications infrastructure is an important factor in how open design has taken shape and the possibilities it offers. It is a transition from the ‘internet of things’ to the things of the internet. Michel Avital analyses the … Continue reading